Distributors Essay Example for Free

Distributors Essay Manufacturers use a number of alternative intermediaries to make their products available to their target customers effectively and efficiently. These intermediaries share the different marketing activities with the manufacturers. Distributors are very popular intermediaries both in consumer marketing and business to business marketing. The three commonly used distribution strategies by manufacturers are exclusive distribution, selective distribution and intensive distribution. In exclusive distribution the distributors are given sole rights to distribute the company products in a given geographic area. This type of distribution is favored when the products being marketed are exclusive, unique or prestigious. In intensive distribution the company sells its products through a large number of distributors and dealers to reach maximum number of consumers in the target segments. It is favored by companies that operate in intensively competitive sectors like the FMCG markets. In selective distribution companies use very few distributions to sell their products in a given geographical area. Of late manufacturers are constantly tempted to shift from an exclusive or selective distribution strategy to a more intensive distribution strategy to reach more number of potential customers for their unique, exclusive and prestigious products. However though this shift may help the manufacturer to increase the sales in the short run it will have a major impact on long term results. Because of this shift the product will loose its uniqueness, exclusivity and prestige of possession and the potential target customer may shift to more exclusive brands offered by the competitor. The company may also loose the loyalty and support of its existing distributors in marketing and service activities. The customers may also refuse to pay a higher price once the exclusivity is lost thus impacting the financial performance of the company in the long run.

Media Coverage of the China-Tibet Talks Essay -- Communications Politi

Media Coverage of the China-Tibet Talks For the past several decades, China has been trying to take over Tibet. During this conflict, the leaders of these two nations have been communicating with each other. Overall, talks have not been very successful, for conflicts still exist. The coverage of their communications by the media has been mixed. The level of objectivity and quality of content are not consistent. For detailed and unbiased information about China-Tibet talks, long articles from focused writers are better than reports from magazines and newspapers, which cover a wide range of news. While covering ongoing communications between China and Tibet, reporters for Newsweek in the U.S. are supposed to be as objective as possible. However, by reading the articles and reports that Newsweek present on this topic, it appears that the work is not as objective and complete as it should be. In one issue of the publication, a lengthy report about China took up a fair amount of space. One section, by Melinda Liu, relates to talks between China and Tibet, and how the U.S. acts as an intermediary contact. At first, the article talks about President Jiang Zemin and his attempts to make good relations with Tibet. The article begins, â€Å" When he visited the United States last year, President Jiang Zemin dismayed some of his own supporters with his clumsy handling of the Tibet issue† (Liu 39). Later on in the introduction, Liu says, â€Å" He compared the Chinese Army’s ‘emancipation’ of the serfs to Abraham Lincoln's abolition of slavery† (39). The rest of the article continues to bring up facts that build up against Jiang. Liu goes on to say, â€Å" As for Tibet, Jiang claims to have had ‘good relation s’ with the late Panchen Lama† (39). N... ...bias introduced since all the facts are laid out for them. Future coverage of the conflict will most likely continue in the same fashion it has been going on over the decades. Incorrect analyses will continue to occur. Nevertheless, by looking at all the reports that have been written, it appears that it will take a long time for Tibet and China to resolve their issues. Works Cited Grunfeld, A. Tom. The Making of Modern Tibet. London: Zed Books, 1987. Karmel, Solomon M. â€Å" Ethnic Tension and the Struggle for Order: China’s Policies in Tibet.† Pacific Affairs 68 (1995): 485-508. Online. JSTOR. 21 March 2005. Liu, Melinda. â€Å" Talking Past Each Other.† Newsweek 29 Jun. 1998: 39. Mirsky, Jonathan. â€Å" Beijing rules the mountains.† The Spectator 281 (1998): 24-25. Online. ProQuest. 21 March 2005. Snyder, Lisa. â€Å" China Ties.† Newsweek 20 Jul. 1998: 17.

Being Rebellious Gains Nothing: Romeo and Juliet Essay

In Romeo and Juliet by William Shakespeare, there are occurrences that cause the two lovers to rebel against various things which can prove disastrous in the end. Romeo and Juliet is a play where two lovers are caught in the middle of family feuds and even though they have to sneak around, they will stop at nothing to be together. They both go against basic rules that are set by their families, the law, and their own judgment. They will do anything to be together and do not realize the consequences of their actions. Although Romeo and Juliet believe they should do whatever they have to do in order to be together, their rebellion against family, laws and rules, and personal judgment proves foolish in the end because it causes their tragic deaths. Throughout their lives, Romeo and Juliet have been controlled by their families and in order to be together, they end up rebelling against their families wishes which contributes to their deaths. Juliet’s parents only want what is best for her. While they want her to get married to a nice man, she wants no part in the marriage because she wants to be with Romeo. Her parents do not know that she wants to be with Romeo; all they know is that she is being obstinate about marrying the nice man they have picked for her. Juliet says, â€Å"He shall not make me there a joyful bride! †(3. 5. 122). She is talking to her parents about how she refuses to get married to Paris, the man they want her to marry, but she will not tell them why all she says is that she does not want to be married. Once her father hears this, he is beyond furious and tells Juliet that if she does not agree to get married he will kick her out and even if she is homeless on the streets he will just walk past her. Even after her father says this, Juliet is still persistent about being with Romeo when she says, â€Å"I’ll to the Friar to know his remedy/ if all else fail, myself have power to die† (3. 5. 254-255). She would rather die to be with Romeo and give up everything she has ever had in her life, than just go along with her parents’ wishes. Juliet betrays her parents when she fakes her own death, and she does all of this because she wants to run away with Romeo. If Juliet had not of rebelled against her families’ wishes, she would have most likely been married to Paris, not dead. Romeo and Juliet are willing to do anything to be together, even though in the end some of the choices made to rebel against the law cause their tragic deaths. The Capulet and Montague families are continually involved in fights and recently the Prince told them if they were even in another fight, whoever is involved will be killed. After this proposition is made, Tybalt starts a fight where Romeo ends up killing Tybalt. This fight violates the Prince’s rule and Romeo did not want to kill family even though he could not tell anyone he was family. The Prince’s rule is clearly stated when he says, â€Å"Three civil brawls bred of an airy word/ by thee, old Capulet, and Montague,/†¦if ever you disturb out streets again, your lives shall pay the forfeit of the peace†( 1. 1. 91-99). Over the past weeks there have been three fights between the Montagues and Capulets and the Prince says whoever is in the next fight will pay; Romeo is ironically trying to stop a fight because of the rule and ends up breaking the law and betraying Juliet by killing a member of her family. Killing Tybalt not only breaks the law, but also means that he will be on the run and unable to see Juliet. Romeo goes on the run because Benvolio says, â€Å"Romeo, away, begone! / the citizens are up, and Tybalt slain/ stand not amazed. The Prince will doom thee death/ if thou art taken. Hence, be gone, away†(3. 1. 138-141). Benvolio is single handedly telling his friend to break the law and flee the scene, which just encourages Romeo to sneak around and see Juliet. No one wants Romeo to get hurt or get in trouble because he is just trying to break up a fight, but what no one knows is that if he is on the run he cannot see Juliet either. Because of Romeo being banished, he can no longer see Juliet unless they sneak around, lie, and try to run away; if they had followed the rules in the first place they might not have been in this debacle. Romeo and Juliet thought they were in love and would do anything to be together; ultimately trying to be together leads to their unfortunate deaths. The biggest thing Romeo and Juliet rebel against, which leads to their deaths, is their own judgment. They both know in their minds that what they are doing is not right, but the feeling of love, true or not, overrides their personal judgment. Romeo and Juliet make comments on how rash and quick their decisions are, but often contradict themselves later. They know the risks of their relationship, but they think they are in love and nothing can stop them. Romeo says, â€Å"Then love-devouring death do what he dare,/ it is enough I may but call her mine†2. 6. 7-8, but Friar Lawrence replies, â€Å"these violent delights have violent ends†(2. 6. 9). Romeo does not care what happens to him and even though he knows in the back of his mind the results will probably not be good he still just wants Juliet. All he cares about is making Juliet his no matter what the costs are or no matter what he thinks. Even though Friar Lawrence says this ambition to make Juliet his may have a terrible end, Romeo does not care at all. He does not care what happens and his carelessness may have ended up killing him and Juliet. Juliet is the same as Romeo and does not listen to herself. She says, â€Å"It is too rash, too unadvised, too sudden†2. 2. 125 but several lines later, Juliet says, â€Å"if that thy bend of love be honourable/ thy purpose marriage, send me word to-morrow† (2. . 151-152). She knows that she does not want or need to get married, yet somehow Romeo convinces Juliet that they need each other with his poetic way of speaking and even though she clearly knows this is an immediate and unreasonable decision she still says she will marry him. In the back of their minds they know what is right, but choose to do what they want to do instead. Throughout their relationship, Romeo and Juliet make many quick decisions that go against their personal judgment and most likely cause their terrible deaths. Romeo and Juliet rebel against many things in their relationship that include families, laws and rules, and personal judgment which cause their deaths. Even though Romeo and Juliet are kids and may have actually been in love, they made poor decisions regarding how to deal with their relationship. Juliet completely rebelled against her parents’ wishes of her getting married to Paris and would rather die than marry Paris. Romeo and his friends ignore and blatantly disregard laws and rules put in place to keep order in their town. Finally, Romeo and Juliet both go against their own personal judgment; they both know what the right thing to do is, they just choose to do what they want. Romeo and Juliet both die stupidly in the end of the play all because they were trying to sneak around, rebel, and disregard other people and their wishes or rules. In the end of the play all it took for two teenagers to die is sneaking around and trying to rebel against others; so in the end, everyone knows what the right thing to do is whether they like it or not and not doing the right thing can cause even worse events to happen.

The Reconstruction Era after the Civil War - 558 Words

The Reconstruction Era The Reconstruction Era was looked upon with much optimism, considering that abolitionists and African Americans believed that this process would make it possible for them to achieve their goals. The project was generally meant to assist the South in reintegrating in the Union and in assisting African Americans to become equal to white individuals in the U.S. The Freedmen were apparently one of the main missions that the Reconstruction was designed for and it actually seemed that things would be much better for black people when considering the degree of discrimination that they suffered until that time. The end of the Civil War seemed to be a glorious time and African Americans were especially confident that things would change significantly when considering their position in the country. Lincolns experiments with providing slaves with land further reinforced their hopes and influenced them in considering that racism would no longer be a pressing problem under the circumstances. Individuals supporting the Reconstruction got actively engaged in helping any way that they could and they actually played an important role in helping society understand that it needed to refrain from discriminating African Americans. The eleven seceding states were believed to have learned an important lesson and everything seemed to be getting back to normal, with the principal exception being that African Americans had become equal to white people. In spite of theShow MoreRelatedEssay about The Reconstruction Era: The Planted Seeds1231 Words   |  5 PagesThe first roar of the Civil War ended with a last gasp for air. Where in such a war more than six hundred twenty thousand men sacrificed their lives for their own belief in the abolishment of slavery (â€Å"Civil War Facts†). â€Å"We here highly resolve that these dead shall not have died in vain. That this nation, under God, shall have a new birth of freedom† (Baslor). These wise words of Abraham Lincoln cleared the way of a desolate trail of violence and pain, yet he was determined to accomplish his plansRead MoreThe Civil War Was A Grave Cause Of Many Events. Many People1663 Words   |  7 PagesThe civil war was a grave cause of many events. Many people may see the results of the war as a chain reaction to many following eras. One of the most prominent eras that emerged from the civil war was the reconstruction era. The reconstruction era emerged around 1 865 and continued until 1877. This time period generally refers to the time in United States history in which the federal government set the conditions that would allow the rebellious Southern states back into the Union. The States wereRead MoreHow Did The Radical Republican s Rise For The Failure Of The Post Civil War Reconstruction?1619 Words   |  7 Pagesfailure of the post-civil war reconstruction? The time between 1863, when Lincoln passed the ten percent act, until the year 1877, when reconstruction was officially ended, will be evaluated with information provided by the sources. The investigation will specifically look to how the Lincoln assassination allowed for the rise in the Radical Republican Party from 1866 to 1868 and the party’s effect on reconstruction acts leading to the failure of the post-civil war reconstruction era. Eric Foner’s novelRead MoreThe American Civil War1418 Words   |  6 PagesGuns fired, smoke lingering in the air, people dying. The American Civil War had a huge impact on the United States. Two compromises took place before the start of the Civil War. These compromises include the Missouri Compromise and the Compromise of 1850. The Missouri Compromise dealt with the crisis in 1819 over Missouri entering the Union as a slave state. The compromise was â€Å"the first major crisis over slavery, and it shattered a tacit agreement between the two regions that had been in placeRead MoreThe End Of The 20th Century1544 Words   |  7 PagesHistory since the end of the Civil War to the end of the 20th century has changed drastically when you asses America on an economic, social, and political level. The changes between the end of the 19th century and the end of the 20th century are the cause in the way America has been shaped and how American’s think. In fact, industrializa tion and urbanization, equal rights for all citizens, and two world wars played a major role in the shape of America to our understanding. Although, there are numerousRead MoreThe Reconstruction Era And The Jim Crow Era1525 Words   |  7 PagesThe Reconstruction Era and The Jim Crow Era were both times of Rapid growth in the United States that were characterized by changes not only on the intrapersonal level, but also on the cultural and legislative level. The Reconstruction Era occurred directly after the civil war and spanned twelve years from 1865 to 1877 , while the Jim Crow Era occurred from 1877 to 1954. Some of the common themes of these eras were race relations and tension between northern states and southern states. The firstRead MoreThe End Of The Reconstruction1318 Words   |  6 Pages1860’s there was an Era that started called the reconstruction. The main purpose for the reconstruction was to give African-American people full political and civil equality. How ever, it was very tough to do this, especially since most white in the south didn’t want the African-Americans to have the same rights as themselves. During this Era there were multiple good things that happened, yet, there were also many bad things that happened. For instance, during the reconstruction the 14th amendmentRead MoreReconstruction in America971 Words   |  4 PagesThe period of reconstruction in the south was a period of social reconstruction on a scale not previously seen in American history. The Reconstruction era occurred after the Civil War period, and lasted from 1864 to 1877. The Reconstruction period brought upon an era of Martial Law, a change of social consciousness towards slavery and the rights of African Americans, a New South with closer ties to the North. Emancipated Slaves, Northerners, and White Southerners all had different opinions towardsRead MoreReconstruction Era1650 Words   |  7 PagesReconstruction 1 The Reconstruction Era Jessica Onken American History Since 1865 Professor Tim Johnston August 2, 2010 Reconstruction 2 The Reconstruction Era The reconstruction era was a difficult time for the African American slaves from 1865 to 1877 because the slaves were freed and there were no jobs for them, had very little or no education, and had very limited opportunity in the south. Reconstruction was one of the most critical periods in American History. The CivilRead MoreReconstruction Of Reconstruction During The Civil War883 Words   |  4 Pages Describe and analyze Reconstruction. Did Reconstruction have any successes? The end of civil war in the United States of America brought about many problems, in particular for the South. Some of the problems were political, economic decay and social disorder. The war destroyed the plantations and crops thus causing many to starve to death while others became homeless. The reconstruction became the only hope for the people. Radical reconstruction began in 1867, which enabled the freed black men